Beats me. I'm guessing some people are such wastes of life that they prefer to spend their free time in meaningless hero worship. It's sickening if you ask me, especially when they could be doing something more beneficial to society.
@ Joshua: those other forms of entertainment involve personal participation, education or artistic appreciation. Watching people kick around a ball for a couple of hours is plain boring.
I love cooking competition, singing contests, but not grown men hitting a ball with a stick. There are just so many varieties of tests of skill that we cannot possibly love them all. We will have favorites and those we think pointless. You're OK.
Why do people play video games? Why do people watch movies? Why do people listen to music? Sports is another form of entertainment.
Hey, it's a lot better than listening to political talk radio or watching Fox News all day. I truly feel sorry for people who feel they have nothing better to do with their life than that.